Peninsula College Georgetown
(Jan`24) DBMK3013|TTM1223 Introduction to Marketing
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Course data
Course Evaluation
Course Evaluation
ANNOUNCEMENT
MICROSOFT TEAM LINK
LESSON PLAN
21.03.2024 ONLINE RECORDING CLASS
21.03.2024_Topic 9 Video Recording
Tutorial Topic 9
22.03.2024 ONLINE RECORDING CLASS
22.03.2024_Topic 10 Video recording
Tutorial Topic 10
ONLINE CLASS LINK
11.01.2024_Online class Microsoft Team link
12.01.2024_Online Class Microsoft Team link
18.01.2024 Online class Microsoft Team link
19.01.2024 Online class Microsoft Team link
08.02.2024_Online class Microsoft Team link
BLENDED LEARNING
240111_Mentimeter_Introduction
240111_Padlet_Topic 1 Market
240112_Forum_Topic 1 Marketing evolution
240112_Padlet_Topic 1 Marketing evolution
240118_Padlet_Topic 2 Mission statement
240119_Whiteboard_Topic 2 Product market grid
240119_Whiteboard_Topic 2 Consumer goods
240119_Forum_Topic 2 Consumer goods
240201_Forum_Topic 3 Market segmentation
240202_Forum_Topic 3 Market segmentation
240202_Forum_Topic 3 Market positioning
240222_Forum_Topic 5 Buyer persona
240228_Forum_Topic 5 Consumer Buying Decision
240301_Whiteboard_Topic 6 individual product decision
240307_Forum_Topic 6 Product life cycle
TEACHING NOTE
TOPIC 1 PART 1
TOPIC 1 PART 2
TOPIC 2
TOPIC 3
TOPIC 4
TOPIC 5
TOPIC 6
TOPIC 7
TOPIC 8
TOPIC 9
TOPIC 10
TUTORIAL
TUTORIAL 1
VIDEO LINK
Topic 1
Topic 2
Topic 4
ASSIGNMENT (30%)
GROUP ASSIGNMENT DETAIL
GROUP ASSIGNMENT SUBMISSION
PRESENTATION (10%)
GROUP PRESENTATION SUBMISSION
MID TERM TEST (20%)
MID TERM TEST SUBMISSION
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(Jan`24) DBMK3013|TTM1223 Introduction to Marketing
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Semester Jan - April 2024
Diploma
(Jan`24) DBMK3013|TTM1223 Introduction to Marketing
Summary
(Jan`24) DBMK3013|TTM1223 Introduction to Marketing
3.jpg
Teacher:
LEONG SHI QI LECTURER
Skill Level
:
Beginner